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Explore AI Transformation → How We HelpTwo businesses asking for the same service rarely need the same work. Scope, channels, markets and integration depth change the figure enough that a published price would mislead you. So we scope first, quote second — and show you exactly what drives the number before you ever get on a call.
Proposals include full scope, deliverables, timelines and KPIs before any commitment. Ad spend is always separate and paid directly to the platforms.
Most engagements start as one of these and expand. Each is scoped individually — the descriptions below tell you what's in the box and what changes the size of it.
For SMEs building a proper digital foundation for the first time — you have a product that sells, but acquisition is inconsistent and nothing is measured properly.
Typically includes
For businesses ready to run the full system — strategy, advertising, content, digital experience, data and AI operating as one engine rather than five suppliers.
Typically includes
For businesses deploying intelligent automation — from a single AI agent handling enquiries to a connected programme across sales, service and operations.
Typically includes
A website, e-commerce platform, web application or mobile app, scoped as a fixed-price project with defined milestones and delivery dates.
Typically includes
Brand strategy, visual identity and guidelines delivered in a structured sprint — from discovery through to a full asset library you own outright.
Typically includes
For businesses where marketing, sales and finance each report a different number for the same thing — and management is left deciding which one to believe.
Three stages, entered at any point
These are the six variables we scope against. If you can answer them roughly, you can tell before the call whether we're the right fit — and we can quote accurately within two working days.
One pillar run well costs a fraction of six connected. Most engagements start narrow and widen once the first system is producing.
Two channels in one market is a different operation to six channels across Malaysia, Singapore and Indonesia, each needing localised creative.
Production is usually the largest variable cost in a retainer. Volume, format and shoot requirements change it more than anything else.
A standalone campaign is straightforward. Connecting ads, website, WhatsApp, CRM, POS and finance into one measured system is not.
A named senior strategist with weekly reviews costs more than monthly reporting. We size the team to the stakes, not the other way round.
Longer engagements carry lower monthly rates, because the setup investment amortises and the compounding work starts paying.
Three questions. No email required — this runs entirely in your browser and tells you which model we'd most likely propose.
These aren't upgrades and they aren't line items. They're the terms we work on.
No pitch decks and no discovery fees. The proposal is free and it's yours whether you engage us or not.
Sixty minutes with a senior consultant. We audit what's running and identify where the leverage is.
Day 0 — freeWe map the work against the six variables above and confirm anything we couldn't establish on the call.
Days 1–2Full scope, deliverables, timelines, KPIs and a fixed investment figure. No ranges, no surprises later.
Within 48 hoursAccess handover, team introductions, tool setup and a kickoff workshop with your people.
Week 1Audit, strategy documentation, infrastructure build, then campaigns live and review cadence begins.
Weeks 2–4If yours isn't here, ask directly — every enquiry is answered by a person, usually within four business hours.
Because a published figure would be wrong for most people reading it. The same service can differ several-fold depending on channels, markets, content volume and how many systems need connecting. Publishing a floor price makes businesses that could afford us self-reject, and makes businesses we can't help book calls that waste everyone's time. The six variables above are the honest version of a price list.
A written proposal with a fixed figure lands within 48 hours of the strategy session. If your situation is straightforward and you'd rather skip the call, send us the scope by WhatsApp or email and we'll come back with a range and the questions we'd need answered to firm it up.
No. Our fees cover strategy, management, creative and reporting. Ad spend is a separate budget paid directly to Google, Meta, TikTok and the other platforms, so all of it goes to media rather than to us. We recommend a minimum viable budget per channel during scoping, based on your market and goals.
Monthly retainers run on a six-month minimum. That isn't arbitrary: it takes roughly 60 to 90 days to build and properly test a growth system, and months four to six are where compounding usually starts showing. Projects and sprints are scoped to their own timeline with no ongoing obligation.
Yes, and many clients do. Starting with a single pillar — performance advertising, or a defined AI project — is often the right way to test the working relationship before committing to a broader partnership. We'll recommend the model that makes commercial sense for your stage, including telling you when you don't need us yet.
Success metrics are defined in the proposal before work begins, not negotiated afterwards. If we're not tracking towards them by month three, we escalate internally, bring senior leadership onto the account and restructure the approach at no additional cost to you.
Yes. We run engagements across Malaysia, Singapore, Indonesia, Thailand and the Philippines, including cross-border campaign management, localised creative production and market-specific strategy. Regional coverage is one of the variables that shapes a quote.
Bespoke scope, a dedicated team and executive-level account management for enterprise clients, government-linked companies and multinationals operating across Southeast Asia.
Procurement documentation and vendor registration supported.
Sixty minutes with a senior consultant. We'll audit what you're running, show you where the leverage is, and send a written growth brief afterwards — yours to keep whether you work with us or not.
Free · No pitch decks · Senior consultant only · NDA available on request